02 July 2007

Marxism and Beer

Most political movements are about petty little concerns like education or defense or law and order. Thank God some people have a sense of what's really important. Take this political movement in the 70s:

Britain's remarkably successful Campaign for Real Ale (CAMRA) is a representative instance: founded in 1971 to reverse the trend to gaseous, homogenized 'lager' beer (and the similarly homogenized, 'modernized' pubs where it was sold), this middle-class pressure group rested its case upon a neo-Marxist account of the take-over of artisanal beer manufacture by mass-producing monopolists who manipulated beer-drinkers for corporate profit - alienating consumers from their own taste buds by meretricious substitution.
[Tony Judt, Postwar]


Come the Revolution! I'll have an ale.

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2 Comments:

At 04 July, 2007 15:15, Blogger Joey said...

I guess even Marxists are right once in a while ;)

Btw, in London, I tried a "real ale". The girl pulling the pint (first week on the job) referred to it as the weird beer and said that if she were me she would drink a Budweiser. Ironically, this was intended as well meaning advice rather than patronizing elitism :p

--Joey

 
At 05 July, 2007 23:22, Blogger Clemens said...

yeah - I hear that in Ireland the younger folks refuse to drink Guinness - they prefer Budweiser!

Is nothing sacred anymore?

 

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